Shieldryx helps retailers detect serial returners, fradulent transactions, block fake new accounts, and prevent promo abuse before it impacts revenue, using cross-platform intelligence.
Serial Returners
Bad actors create multiple identities or accounts to bypass return limits, they engage in "wardrobing" (wear-and-return), empty box returns, or fictitious damage claims. These events often go undetected, Shieldryx can supplement your existing processes by bringing cross-platform behavioural insights.
Impact: Lost inventory, Reverse logistics costs, Restocking & repackaging losses.
Global retail return losses exceed $800 billion USD annually (NRF, 2024). On average, 20–30% of online purchases are returned. 15–20% of those returns are linked to serial returners.
Serial returners - how Shieldryx can help
Serial returners often create new accounts using slightly different identities (e.g. different emails, devices, or shipping addresses). Shieldryx links these identities across platforms to reveal the same underlying user, even if they try to hide behind multiple profiles across different retailers.
Shieldryx doesn’t just look at identity, it tracks behavioural patterns like frequent returns, refund claims, and high-value purchases followed by complaints. It flags unusual or repeat return behaviours that would otherwise seem legitimate in isolation.
Shieldryx addresses this head-on through intelligent identity resolution and behavioural analysis. By linking user accounts and purchase activity across platforms and retailers, Shieldryx uncovers hidden patterns of abuse that traditional systems miss. It identifies repeat return behaviour, scores users based on cross-platform trust signals, and empowers retailers to flag or limit high-risk returners, apply dynamics return policies based on user trust level, detect multi-account abuse and repeat promo exploitation.
Fradulent transactions
Bad actors use stolen payment credentials to make purchases. This often involves low-value testing before large-scale fraud, which can be combined with fake delivery addresses or proxy identities.
Impact: Chargebacks, fees, shipping losses, and manual review overheads
The indicative global cost of fraudulent transactions is staggering and continues to grow each year. In 2023, ecommerce fraud alone cost businesses over $41 billion worldwide, with projections estimating that number will rise to $48 billion by 2025 (Juniper Research). A significant portion of this stems from card-not-present (CNP) fraud, where stolen or fake identities are used to complete unauthorised purchases online
Fradulent transactions - how Shieldryx can help
Shieldryx helps mitigate fraudulent transactions by combining advanced identity intelligence with behavioural risk scoring to stop fraud before it happens. Unlike traditional fraud tools that rely solely on transaction-level signals, Shieldryx links fragmented user identities across platforms—detecting when the same individual is using different emails, devices, or usernames to exploit retail systems.
By analysing behavioural patterns such as rapid checkout activity, mismatched shipping data, or repeat use of stolen credentials, Shieldryx assigns real-time risk scores and flags high-risk users before a transaction is completed or against an account at any time..
Shieldryx provides our clients with our identify, analyse and automate capabilities to detect and stop fraud at the identity level, not just the transaction level. Using advanced cross-platform identity resolution, Shieldryx uncovers hidden links between accounts, devices, and behaviours that fraudsters use to bypass traditional defences. Whether it’s card-not-present fraud, synthetic identity abuse, or high-risk checkout activity. By providing the information to enable our clients to block repeat offenders and alerting retailers to fraud signals seen across the broader ecosystem, Shieldryx reduces costly chargebacks, lost inventory, and operational overhead—ultimately helping to protect both revenue and customer trust at scale.
Fake new accounts
Fraudsters create synthetic identities to build fake order histories, exploit trust-based features (eg: reviews, ratings, BNPL) and gain early access to sales or support channels.
Impact: Corrupts loyalty programs, skews analytics and customers insights and they often go undetected by fraud systems
The global cost of synthetic identity fraud is between $6billion and $8 billion annually (FICO, 2023).
Fake new accounts - how Shieldryx can help
Shieldryx helps mitigate synthetic identity fraud by uncovering and linking seemingly legitimate but fabricated user profiles used to exploit trust-based features across retail platforms. Fraudsters often create synthetic identities or combinations of real and fake personal information to build credible order histories, post fake reviews, manipulate ratings, or gain access to perks like buy-now-pay-later (BNPL) services and early support.
Shieldryx identifies these patterns by analysing behaviour across multiple accounts and platforms, revealing inconsistencies in identity signals, purchase behaviour, and device usage. By detecting these fake personas early, Shieldryx enables retailers to block or flag them before they can exploit loyalty systems, distort customer insights, or abuse sensitive support channels—protecting both the customer experience and the bottom line.
Shieldryx provides a powerful line of defence by detecting and disrupting these fabricated personas before they cause financial damage.
Promo-abuse
User create multiple accounts to repeatedly claim first-time customer discounts, referral bonuses and limited use codes. Sometimes they use sophisticated bots and email aliasing to be successful.
Impact: Loss of margin on promotional spend, inflated acquisition cost (CAC) and distorted campaign performance data.
The global cost of promo abuse is between $5 billion and $10 billion annually.
Promo-abuse - how Shieldryx can help
Shieldryx helps retailers stop users from creating multiple accounts to exploit first-time customer discounts, referral bonuses, and limited-use promo codes—saving significant revenue lost to promotional abuse. Fraudsters often use tactics like email aliasing, device switching, and even automated bots to appear as new users repeatedly. Traditional fraud systems struggle to catch this behaviour in isolation.
Shieldryx helps mitigate the financial impact of promotional fraud by protecting retailers from margin erosion, inflated customer acquisition costs (CAC), and misleading campaign data. When bad actors exploit promo codes and referral programs using fake or duplicate accounts, it drains marketing budgets and distorts key performance metrics.
Promo abuse costs the global retail industry between $5 billion and $10 billion annually, and Shieldryx helps mitigate this loss by exposing and preventing misuse of promotional offers at scale. Fraudsters often exploit new customer discounts, referral bonuses, and limited-use codes by creating multiple fake accounts, using bots, or manipulating email aliases
Additional benefits
Shieldryx can integrate into your existing order, returns, and customer service workflows. It enables real-time decisioning at checkout, account creation, or return request — so you can act before the loss happens.
By linking accounts over time, Shieldryx builds a timeline of user activity, exposing repeat abusers who exploit return policies seasonally or during major sales.